Privacy policy

Privacy Policy

Last updated: 16 September 2026

This privacy notice explains how personal information is handled in connection with bronxsportswear.com. Once restoration is effective and online trading resumes, BRONXSPORTSWEAR LTD, trading as BronxSportswear, will be the data controller for personal information processed for the purposes described below.

Contact: bronxsport.business@gmail.com
Address: 29 Nympsfield Road, Tuffley, Gloucester, GL4 0NG, United Kingdom

Personal information we may collect

Depending on how you use the website and services, we may collect:

  • identity and contact details, such as your name, email address, telephone number and postal address;
  • order and transaction details, such as products ordered, delivery details, refunds and payment status. Payment-card details are generally processed by our payment providers rather than stored directly by us;
  • account information and preferences;
  • wishlist, basket and browsing information;
  • messages, enquiries, reviews and customer-support records;
  • technical information such as IP address, device and browser information, security logs and website usage data;
  • marketing preferences and records of consent where applicable.

How and why we use personal information

  • To take steps at your request and perform a contract: to process orders, payments, delivery, returns, refunds, account services and customer support when trading resumes.
  • To comply with legal obligations: including tax, accounting, consumer-protection, fraud-prevention and regulatory requirements.
  • For legitimate interests: where necessary to operate and secure the website, prevent fraud, respond to enquiries, keep appropriate business records and improve our services, provided those interests are not overridden by your rights.
  • With consent: where consent is required, including certain marketing communications and non-essential cookies or similar technologies. You may withdraw consent at any time.

Marketing

We will send electronic marketing only where permitted by the Privacy and Electronic Communications Regulations 2003 (PECR), for example where you have consented or where a lawful existing-customer exception applies. You can unsubscribe at any time using the link in a marketing message or by emailing us.

Cookies and similar technologies

We use strictly necessary cookies and similar technologies to provide core website functions such as security and basket functionality. Where UK law requires consent, analytics, advertising or other non-essential technologies must not be activated until you have made an appropriate choice. You can use the website's cookie or privacy controls to manage your choices. Withdrawing consent does not affect processing that occurred lawfully before withdrawal.

Who we share information with

Where necessary for the purposes above, information may be shared with categories of recipients such as Shopify and website-hosting providers, payment processors, delivery carriers, email and customer-service providers, analytics or advertising providers where lawfully enabled, professional advisers, insurers, fraud-prevention providers, and public authorities or regulators where disclosure is required by law.

We do not sell personal information for money.

International transfers

Some service providers may process information outside the United Kingdom. Where UK data-protection law requires safeguards, we will rely on an applicable UK adequacy regulation, the UK International Data Transfer Agreement or UK Addendum, or another lawful transfer mechanism.

How long we keep information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including legal, tax, accounting, fraud-prevention and dispute-resolution requirements. Transaction and accounting records may typically be retained for up to six years where required or appropriate. Marketing records are kept until you unsubscribe or consent is otherwise withdrawn, subject to keeping a minimal suppression record where needed to respect your choice. Other records are periodically reviewed and deleted or anonymised when no longer needed.

Your UK data-protection rights

Subject to the conditions and exemptions in UK data-protection law, you may have rights to:

  • request access to your personal information;
  • ask us to correct inaccurate or incomplete information;
  • ask us to erase information in certain circumstances;
  • ask us to restrict processing in certain circumstances;
  • object to processing based on legitimate interests and object at any time to direct marketing;
  • receive certain information in a portable format where the right to data portability applies;
  • withdraw consent where processing is based on consent.

To exercise a right, email bronxsport.business@gmail.com. We may need reasonable information to verify your identity.

Automated decision-making

We may use automated tools to help detect fraud or security risks. We do not currently intend to make solely automated decisions about you that produce legal or similarly significant effects unless this is specifically disclosed and the law permits it.

Security

We use reasonable organisational and technical measures appropriate to the nature of the information we process. No internet transmission or storage system can be guaranteed to be completely secure.

Children

The website is aimed at customers purchasing products and is not designed to collect personal information directly from children under 13. If you believe a child has provided personal information inappropriately, contact us.

Complaints

Please contact us first if you have a concern about how personal information is used. You also have the right to complain to the UK Information Commissioner's Office (ICO). Information about making a complaint is available at ico.org.uk.

Changes to this notice

We may update this notice when our services, suppliers or legal obligations change. The current version will be posted on this website with an updated date.